2021年运营商收入多元化报告(英)-30页_616kb
报告摘要
Summary of "Operator Revenue Diversification: Growth Beyond Core Continues as Covid-19 Spurs Digitisation"
Core Content
This document provides an in-depth analysis of how mobile operators are diversifying their revenue streams beyond traditional telecoms services, particularly in the context of the global impact of the Covid-19 pandemic. It highlights the shift towards digital services and the growing importance of non-core revenue sources for operators worldwide.
Main Points
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Operator Revenue Diversification is Real: Mobile operators are successfully diversifying their revenue beyond core telecoms services. In 2020, services beyond core contributed an average of 24% to total operator revenues, up from 18% in 2017.
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Covid-19 as a Catalyst: The pandemic accelerated the adoption of digital services, driving growth in non-core areas. Despite challenges, operators in China, Japan, and South Korea showed resilience, with core revenues remaining stable and non-core services growing significantly.
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Growth Drivers: The main growth areas for non-core services include cloud and security, gaming and e-sports, financial services, and digital commerce. These services are becoming increasingly important for both B2B and B2C markets.
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Regional Performance:
- US: AT&T and Verizon are leading in revenue beyond core, with media and entertainment as a key driver.
- Japan and South Korea: These regions are at the forefront of revenue diversification, with a strong focus on consumer services and integration with lifestyle offerings.
- China: Rapid growth in B2B services, especially cloud and AI, has pushed non-core revenue to nearly double over three years.
- Latin America: Pay TV is under pressure, but operators are expanding in fintech and OTT services.
- Europe: FMC (Fixed-Mobile Convergence) is a strategic focus, with gaming subscriptions rising due to 5G adoption.
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Key Trends:
- B2B as a Growth Driver: B2B revenue now accounts for 30% of total operator revenue, up from 27% in 2017.
- Digital Transformation: Enterprises are accelerating their digital transformation, increasing demand for cloud, security, and other value-added services.
- M&A Influence: Acquisitions have played a key role in boosting non-core revenue for some operators, such as AT&T, SoftBank, Verizon, KT, and SK Telecom.
- Consumer Market Shift: The consumer market is shifting towards digital entertainment, with cloud gaming and e-sports gaining traction.
Key Findings by Service
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Pay TV: While still a small portion of total revenues (average 5%), it remains a key part of operator household offerings. However, it faces pressure from video streaming services, especially in the US.
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Cloud and Security: These are the fastest-growing non-core services, particularly in the B2B market. They are driving significant revenue increases for operators.
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Gaming and E-Sports: With the rise of 5G, cloud, and XR technologies, gaming is becoming a major area of focus for operators. Several have launched cloud gaming subscriptions.
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Financial Services: Financial services have emerged as a key growth area, especially in China, Japan, and South Korea. Operators are securing digital banking licenses and expanding into consumer and B2B financial services.
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Digital Commerce: Mobile commerce is a major contributor to e-commerce transactions, with operators expanding into digital commerce and financial services.
Data and Methodology
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Operator Coverage: The analysis includes 16 major operator groups from around the world.
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Revenue Categories:
- Core telecoms: Includes mobile voice, messaging, data, and fixed broadband.
- Beyond core: Encompasses pay TV, cloud, security, gaming, financial services, and digital commerce.
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Methodology: The report is based on the financial results of the 16 operators, with data reclassifications and estimates where necessary. The growth of non-core services is measured as a percentage of total revenues.
Conclusion
Operator revenue diversification has become a strategic necessity, with non-core services playing a critical role in offsetting declines in traditional telecoms revenue. The pandemic has accelerated this shift, making digital transformation a key driver for future growth. As operators continue to innovate and expand into new markets, the share of non-core revenue is expected to grow further, especially in B2B and consumer digital services.
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