20180822-中国银河国际证券-金山软件-03888.HK-Q2_2018_results_better_than_feared,_but_challenges_remain_in_the_coming_quarters_2页_1016kb
报告摘要
Kingsoft Corporation Q2 2018 Summary
Core Content
Kingsoft Corporation (3888.HK), a software development and marketing company, reported its Q2 2018 financial results, which were better than market expectations despite challenges ahead. The company operates in four main segments: Online games, Cheetah Mobile, WPS, and Kingsoft Cloud. The results highlight both opportunities and obstacles in its business model.
Key Financial Performance
- Revenue: RMB1,345.8m for Q2 2018, up 5% YoY and 6% QoQ, driven by strong cloud services performance.
- Net Profit: RMB100.9m, down 59.6% YoY, but higher than market expectations.
- Gross Margin: 50% in Q2 2018, a decrease of 12ppt YoY, attributed to the lower margin of cloud services compared to other segments.
- Market Cap: US$2,527m; Free Float: 55.3%; 3-months Average Daily Turnover: US$31.4m.
Segment Analysis
| Segment | Revenue (RMB m) | YoY Growth | QoQ Growth | Key Drivers |
|---|---|---|---|---|
| Online Games | 581.9 | -28% | -8% | Decline in user engagement due to shift to PUBG and game life cycle |
| Cloud Services | 468.7 | +54% | +12% | Increased customer use of internet and mobile videos |
| WPS and Others | 295.2 | +68% | +39% | Growth in WPS personal and enterprise editions, premium memberships |
Online Games Segment Details
- ADPCU: 0.8m, down 15% YoY and 14% QoQ.
- APA: 3.3m, down 24% YoY and 1% QoQ.
- New Game Launches:
- YSYY (3D costume-changing game) launched in June 2018 but underperformed.
- JX Online III mobile version expected in early 2019.
- JX Online II mobile game planned for October 2018.
- Chinese Paladin: Sword and Fairy expected in Q4 2018.
- Reasons for Delay:
- Market conditions and user behavior (shift to PUBG, reduced gaming time due to online videos).
- Focus on ensuring quality and success of the JX series.
WPS Segment Highlights
- WPS Business Growth:
- Revenue increased 60% YoY in Q2 2018.
- Enterprise and personal editions both grew by over 60%.
- Monetization Strategy:
- Emphasis on membership growth and user stickiness rather than online advertising.
- MAU of WPS Family reached 300m in June 2018.
- New products: WPS Office 2019 and WPS Office for Mac.
New IP and Monetization
- First Animation: "Dream Tower" with 40m views, showing potential for expansion into movies, animations, and offline theme parks.
- IP Strategy: Expanding monetization through multiple channels, including core IP development.
Analyst View
- Share Price Movement: Kingsoft shares have corrected since the Q2 2018 results were released, but some negatives have been priced in.
- Valuation: Despite the correction, the stock does not look particularly cheap compared to other TMT names like IGG.
- Outlook: Shares may remain range-bound in the coming months due to uncertainty in the growth path.
- Investor Perception: After Xiaomi's IPO, investors may no longer view Kingsoft as a proxy for Xiaomi's growth.
- Catalysts:
- Q3 2018 results.
- News flow on JX Mobile III.
- Potential spin-off of WPS and Kingsoft Cloud business.
Ratings and Disclaimer
- Equity Ratings:
- BUY: Share price will increase by >20% within 12 months.
- SELL: Share price will decrease by >20% within 12 months.
- HOLD: No clear catalyst, and downgraded from BUY pending clearer signal.
- Disclaimer:
- This report is for institutional clients and not for general public distribution.
- No warranty is given regarding the accuracy or completeness of the information.
- The report does not constitute an offer to buy or sell securities.
Disclosure of Interests
- China Galaxy International may have financial interests in the company, potentially equal to or exceeding 1% of its market cap.
- There may be conflicts of interest due to involvement in investment banking services and potential spin-offs.
Analyst Certification
- The analyst certifies that the views expressed reflect personal opinions and are not influenced by compensation or trading activities.
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