2018年亚太区灵活办公空间展望报告(英文版)_40页-3mb
报告摘要
Flexible Workspace Outlook Report 2018 Summary
Core Content
The Flexible Workspace Outlook Report 2018 provides an in-depth analysis of the evolving flexible workspace sector in the Asia-Pacific (APAC) region. It highlights the shift in perception of flexible workspace from a disruptive model to a fundamental part of the commercial real estate market. The report explores the growing demand from multinational corporations (MNCs), the integration of lifestyle and wellness elements, and the changing relationship between landlords and operators.
Main Trends and Developments
- Market Growth: Flexible workspace has grown significantly since 2013, with the average leasing term increasing from 12 to 24 months, indicating it is now a competitive alternative to traditional office space.
- Occupier Demand: In 2017, 91% of Asia's top 200 occupiers considered using flexible workspace, while 56% were already using it. MNCs are increasingly adopting flexible workspace for back, mid, and front office functions.
- Customization and Scale: There is a growing trend of larger deals (15 desks or more), with 48% of such deals in 2017. This has led to increased customization and the possibility of MNCs taking whole floors or locations.
- Blurring of Boundaries: The distinction between serviced offices and coworking spaces has become negligible, with both sectors adopting more corporate and trendy features respectively.
Key Insights
Landlords and Operators Collaboration
- Landlords are increasingly integrating flexible workspace into their portfolios, recognizing the value of curated amenities and community spaces.
- Operators provide a more flexible and scalable solution compared to landlords, who are limited by their fixed assets and lack of economies of scale.
- Partnerships between landlords and operators are expected to deepen, with a focus on holistic, integrated offerings.
Technology and Data Integration
- Technology is playing a pivotal role in enhancing the flexible workspace experience, from booking systems to security and data analytics.
- Operators like WeWork and naked Hub are leveraging data to optimize space usage and improve end-user productivity and retention.
Community and Lifestyle Elements
- Wellness, food and beverage (F&B), and co-living concepts are becoming more prominent in flexible workspace offerings.
- These lifestyle elements are seen as key drivers of demand, especially as people's working hours extend beyond traditional norms.
Operator Strategies
- Vertical Integration: Operators are focusing on creating end-to-end solutions by integrating design, community, and technology.
- Community as a Service: naked Hub has developed a "community as a service" model, which can be monetized by landlords through data and shared services.
- Adaptation to MNCs: Operators are adjusting their models to cater to MNCs, offering more secure, private, and scalable solutions.
Multinational Corporations (MNCs) and Flexible Workspace
- Primary Use Case: MNCs primarily use flexible workspace for flexibility in lease terms and to reduce capital expenditure (capex).
- Collaboration Concerns: While MNCs may not prioritize collaboration, operators are encouraged to educate them on the benefits of community engagement.
- Shift in Focus: As the sector matures, the focus is shifting from a purely creative environment to a more functional and flexible one that aligns with corporate needs.
Lease Accountancy and Regulation
- FASB and IASB Requirements: By 2019, companies will be required to disclose real estate lease obligations on their balance sheets, which will increase transparency and impact how space is used.
- Accounting Implications: Short-term memberships and hot desks are generally not subject to these requirements, but longer-term deals are. This encourages MNCs to use flexible workspace for non-core functions.
Alternative Leasing Models
Flex and Core Model
- Combines long-term core space with flexible workspace for fluctuating headcounts.
- Offers cost savings through discounted rent and economies of scale in fit-out.
- Colliers helped an occupier implement this model in Hong Kong, enabling access to multiple workspaces and supporting business transformation.
City Campus Model
- Allows businesses to access drop-down space across multiple locations, supporting mobile and distributed workforces.
- Relies heavily on the operator's digital platform and market coverage.
- Colliers supported a professional services firm in adopting this model, integrating it with their real estate strategy.
Market-by-Market Snapshot
- The report includes a detailed market-by-market snapshot, highlighting key cities in APAC and the trends observed in each.
- Cities like Singapore, Hong Kong, and Shanghai are leading in the adoption and innovation of flexible workspace concepts.
Conclusion and Outlook
- The flexible workspace sector is maturing and becoming a significant part of the commercial real estate landscape.
- Operators must balance the need for community with the demands of MNCs, offering a curated, holistic experience.
- As regulation evolves and technology improves, the sector is expected to grow further, with deeper partnerships and more integrated offerings becoming the norm.
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