【美国运动医学会ACSM】2024年全球健身趋势健康和健身行业的未来方向报告_13页_17mb

2024 ACSM Worldwide Fitness Trends Summary

Core Content

The 2024 ACSM Worldwide Fitness Trends report provides insights into the evolving direction of the global health and fitness industry. It outlines the top 20 potential trends, categorized into eight themes, based on data collected from thousands of fitness professionals and researchers. The survey aims to inform business decisions, professional development, and consumer health strategies by identifying trends that reflect long-term changes rather than short-lived fads.

Main Points

• Trend Definition: A trend is a general development or change in behavior, while a fad is a brief craze. The distinction is crucial for the fitness industry to focus on sustainable practices.
• Survey Methodology: The survey combines data from multiple regions to provide a holistic view of global fitness trends. It includes a 10-point Likert scale and qualitative feedback to assess the relevance and potential impact of each trend.
• Trend Categories: The eight categories are:
  • Exercise Setting
  • Fitness Business Model
  • Medical Fitness
  • Special Populations
  • Training Modalities
  • Digital Technology
  • Programming
  • Recovery Based Therapies

Top 20 Fitness Trends for 2024

1. Wearable Technology

• Continues as the #1 trend since 2016.
• Provides real-time data on heart rate, activity, and sleep.
• Enables personalized fitness programming for clients.

2. Worksite Health Promotion

• New to the top 20 in 2024.
• Focuses on workplace wellness programs.
• Benefits include improved productivity, mental health, and lower insurance costs.

3. Fitness Programs for Older Adults

• Reflects the growing older adult population.
• Aims to maintain independence, reduce chronic illness risk, and improve quality of life.
• Includes aerobic and muscle-strengthening activities.

4. Exercise for Weight Loss

• Recognizes exercise as a key contributor to metabolic health and fat reduction.
• Combines aerobic activity, strength training, and dietary changes.
• Supports long-term weight management and lean body mass preservation.

5. Reimbursement for Qualified Exercise Professionals

• A revised trend from previous years.
• Advocates for the recognition of exercise professionals in the healthcare system.
• Supports policy changes allowing insurance billing for patient services.

6. Employing Certified Exercise Professionals

• Consistently ranked in the top 10.
• Highlights the importance of hiring trained professionals.
• Accredited certifications ensure safety and effectiveness in program delivery.

7. Mobile Exercise Apps

• Emerges as a top 10 trend.
• Offers flexibility and personalization in fitness programming.
• Integrates social support and behavioral feedback to enhance adherence.

8. Exercise for Mental Health

• Focuses on the role of physical activity in improving mood and cognitive function.
• Aligns with global mental health statistics and wellness theories.
• Provides resources for professionals to integrate mental health support into their programs.

9. Youth Athletic Development

• Emphasizes the development of motor skills, strength, and coordination in children.
• Programs like KidStrong are gaining popularity.
• Professionals should consider continuing education for working with youth.

10. Personal Training

• A long-standing top 10 trend.
• Offers one-on-one coaching, testing, and goal setting.
• Accredited certifications enhance credibility and effectiveness.

11. Lifestyle Medicine

• Moves up to #11 in 2024.
• Focuses on healthy behaviors for disease prevention and treatment.
• Aligns with AHA’s Life’s Essential 8 and includes nutrition, stress reduction, and social well-being.

12. Outdoor Fitness Activities

• Reflects a return to in-person fitness after the pandemic.
• Includes running, biking, and leisure sports in public spaces.
• Encourages community engagement and social well-being.

13. Health and Wellness Coaching

• Returns to the top 20 for the first time since 2010.
• Combines behavioral science with health promotion.
• Offers individual or small group support to enhance behavior change.

14. Functional Fitness Training

• Focuses on improving daily living activities through balance, coordination, and strength.
• Especially beneficial for older adults and clinical populations.
• Reduces risk of cardiometabolic disease and improves independence.

15. Yoga

• A versatile training modality available in various settings.
• Offers mental wellness benefits and is safe for special populations.
• Includes traditional and power yoga formats.

16. Exercise is Medicine® (EIM)

• A global initiative promoting physical activity in healthcare.
• Encourages healthcare providers to assess and prescribe exercise as part of care plans.
• Facilitates referrals to evidence-based programs and professionals.

17. Traditional Strength Training

• A fundamental component of exercise guidelines.
• Focuses on proper technique and equipment use.
• Remains popular in group settings and is recognized for its physical and mental benefits.

18. Data-Driven Training Technology

• A new trend in 2024.
• Utilizes real-time data for individualized coaching.
• Enhances client understanding of exercise physiology and effort levels.

19. Online Personal Training

• Returns to the top 20 after a brief absence.
• Offers flexible, accessible training options.
• Supports individuals with barriers to in-person access.

20. High-Intensity Interval Training (HIIT)

• Drops to #20 in 2024.
• Involves short, intense bursts of activity followed by recovery.
• Effective for improving cardiovascular health and insulin sensitivity.

Key Information

• The survey was conducted with N = 24,566 participants and resulted in a final sample size of 1,997.
• 22% of respondents are personal trainers, either full or part-time.
• The average age of participants is 39.2 years, with 51% being male.
• 34.2% have a bachelor’s degree, and 28.3% have a master’s degree.
• 85% of participants are full-time professionals.
• The report highlights the importance of digital technology, special populations, and health integration in shaping the future of the fitness industry.

Global Comparison

• The survey includes data from 10 regions, including new participants from Chile, Italy, and the UAE.
• Exercise for weight loss is among the top five trends in 7 out of 10 regions.
• Personal training is ranked in the top five in all regions except the U.S. and Australia.
• EIM and lifestyle medicine are prominent in the global top 10, showing a growing emphasis on integrating exercise into healthcare.

Conclusion

The 2024 ACSM Worldwide Fitness Trends reflect a global shift toward health integration, digital innovation, and specialized programming. The fitness industry is increasingly recognizing the value of certified professionals, personalized approaches, and community engagement in delivering effective and sustainable health and fitness solutions.