2016-04-25-深交所-海康威视_2015年年度报告（英文版）_175页_2mb

报告摘要

Revenue & Profit Growth: Achieved revenue growth of 46.6% and net profit growth of 25.8% in 2015, maintaining over 20% annual revenue and profit growth for 13 consecutive years.
Strategic Focus: The company expanded into consumer markets and machine vision technology, with "EZVIZ" cloud platforms gaining traction. Core staff investment and employee incentives were enhanced.
Market Position: Dominated the global security industry, ranking No.2 in the global market with a strong "HIKVISION" brand recognized for innovation.
Financial Highlights: Active investment in R&D (1.7 billion RMB), global sales expansion, and stable shareholder returns underpinned by robust cash flows.
Key Initiatives: Focused on digital surveillance intelligence, cloud-based services, and market consolidation, leveraging technology accumulation and global service networks.
Risk Management: Addressed cybersecurity and currency risks, with yearly profit distribution and capital increases ensuring shareholder confidence.

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