2024-12-10-世界卫生组织-World_Hearing_Day_2024_Report_of_Activity_118页_10mb

World Hearing Day 2024 Summary

Core Content

World Hearing Day (WHD) 2024, observed on March 3, is an annual initiative led by the World Health Organization (WHO) to raise awareness about hearing loss and promote ear and hearing care globally. The theme for 2024 was "Changing Mindsets: Let's Make Ear and Hearing Care a Reality for All!", focusing on addressing misconceptions and stigma associated with hearing loss and ear diseases. The initiative emphasized the need for equitable access to ear and hearing care services and the importance of changing public perceptions to reduce the financial and social burden of unaddressed hearing loss.

Main Points

• Global Impact: WHD 2024 saw 625 events worldwide, with a significant number hosted in the Southeast Asian Region.
• Awareness Campaigns: The campaign aimed to educate the public on prevention, early intervention, and the importance of inclusive practices in hearing care.
• WHO's Role: WHO organized events at its headquarters and regional offices, including hearing screenings, webinars, and social media campaigns to spread awareness and promote inclusion.
• Financial Support: The WHF-CGHH Small Grants program provided up to USD $800 to 38 recipients across 23 countries to support local WHD activities.
• Media and Outreach: Extensive media coverage, both traditional and social, was used to amplify the message and reach millions of people.
• Community Engagement: Events included creative and interactive methods such as art performances, Scrabble tournaments, and community walks to raise awareness and foster inclusivity.

Key Information

WHO Products for WHD 2024

• Promotional Materials: WHO developed various materials such as posters, web banners, and social media content with thoughtful messaging and innovative design.
• Interactive Booth: At WHO Headquarters, an interactive booth was set up with a unique jewelry display showcasing hearing solutions, along with tarot sessions and a flyer with seven steps to becoming hearing-loss friendly.
• Hearing Screenings: Conducted at WHO Headquarters and various country offices using the HearWHO app.
• Webinar: Hosted for the workforce to address stigma, provide ear and hearing care tips, and promote inclusion.
• Social Media Reach: The campaign reached a substantial audience across platforms:
  • Facebook: 3,435,279
  • Instagram: 639,020
  • Twitter: 636,113
  • LinkedIn: 178,857

Translations

• 42 Languages: Materials were translated into 42 languages by various organizations and individuals, including:
  • Karin Joubert (Afrikaans)
  • WHO CO Albania (Albanian)
  • Elaine Gale (American Sign Language)
  • ZENTAS (Bemba, Tonga)
  • Anwesha Kolkata (Bengali)
  • S. Zimmer, BVHI/EHIMA (German)
  • Navabhiyan team (Hindi)
  • Nyilo Purnami, Ratna Anggraini, Dinar Rosmala (Indonesian, Javanese)
  • The Korean Audiological Society (Korean)
  • Saraswathi Chander Shekhar (Tamil)
  • Bharath Yandrapu (Telugu)
  • The Royal College of Otolaryngologists-Head and Neck Surgeons of Thailand (Thai)
  • Prof. Dr. B. Özlem KONUKSEVEN (Turkish)
  • Muhammad Akram (Urdu)

Small Grants Awardees 2024

• 38 Grants: Awarded to organizations in 23 countries, supporting local WHD events and activities.
• Examples of Recipients:
  • Women Vocational Training and Agriculture Service Organization (Afghanistan)
  • The University of Queensland (Australia)
  • The Deaf Heart Project (Barbados)
  • H.O.P.E Cambodia and Raksa Koma Organization (Cambodia)
  • Youth And Gender Initiative (YOGI) (Cameroon)
  • Sustainable Actions Afrika (Cameroon)
  • Golden Years Community Foundation (Egypt)
  • Ho Municipal Hospital, ENT Clinic (Ghana)
  • Chitra Educational and Rehabilitation Academy (CERA) (India)
  • Satkriti Hospital (India)
  • Jan Kala Sahitya Manch Sanstha (India)
  • Sri Venkateswara Medical College, Tirupati (India)
  • Hari Foundation India (India)
  • Nyahururu County Hospital (Kenya)
  • American University of Beirut Medical Center (Lebanon)
  • Mbawemi women (Malawi)
  • Comunidad Mexicana De Hipoacusqué, A.C. (Mexico)
  • Nisarga Hospital (Nepal)
  • B.P. Eye Foundation (BPEF), Hospital for Children, Eye, ENT, and Rehabilitation Services (CHEERS) (Nepal)
  • Seams Deaf-Pro Foundation (Nigeria)
  • Bayelsa State Medical Student Association (BAMSA) (Nigeria)
  • Parkers Mobile Clinic (Nigeria)
  • Women Advocating for Gender Solutions and Mentorship (Nigeria)
  • Lonibu Health Development Foundation (Nigeria)
  • eHealth360 LTD (Nigeria)
  • Tzu Chi Medical Foundation Philippines (Philippines)
  • Women Rise for Change (Rwanda)
  • Girl Smile Rwanda Association (Rwanda)
  • Women in Business Development Inc. (WIBDI) (Samoa)
  • Mbeya Zonal Referral Hospital (Tanzania)
  • The Department of Otorhinolaryngology, the Faculty of Medicine, Prince of Songkhla University (Thailand)
  • Bududa District Hard Of Hearing Association (BDHOHA) (Uganda)
  • Alpha Medical Specialists (Uganda)
  • Universal Harstle Pie UHP (Uganda)
  • Raising Hope International Friends (Uganda)
  • Development Three Sixty Limited (Zambia)
  • Youth Development Initiative Trust (Zimbabwe)

Stakeholder WHD Activities

• Events Conducted: 349 events with one-on-one engagement with policymakers, 301 events with policymakers, 346 events with social media presence, and 578 events with traditional media.
• Notable Activities:
  • African Region: 49 events in 18 countries, including speeches, poems, music, theater performances, and community mobilization efforts.
  • Events in Specific Countries:
    • Benin: Project for Awareness and Screening of Hearing Loss
    • Botswana: Community Mobilisation on Ear and Hearing Care
    • Cabo Verde: Promoting ear and hearing care for adults and children
    • Cameroon: Scrabble for a Cause and Empowering Youths
    • Congo: Changing mindsets on ear and hearing care
    • Democratic Republic of the Congo: World Hearing Day celebration
    • Ethiopia: WHD 2024
    • Ghana: Multiple events including community-based screenings and awareness campaigns
    • Kenya: Nyahururu County Hospital
    • Liberia: GIMS Hospital ENT Unit
    • Malawi: Mbawemi women and QECH ENT/Audiology Clinic
    • Nigeria: Parkers Mobile Clinic, Seams Deaf-Pro Foundation, and eHealth360 LTD
    • Rwanda: Girl Smile Rwanda Association and Women Rise for Change
    • South Africa: PUBGEM-Africa and University of Fort Hare
    • Uganda: BDHOHA and other local initiatives

Conclusion

WHD 2024 was a significant global effort to raise awareness about hearing loss and promote ear and hearing care. The campaign emphasized the importance of changing mindsets and addressing stigma to improve access and reduce the financial burden of unaddressed hearing loss. Through a combination of promotional materials, translations, small grants, and stakeholder activities, the initiative reached millions of people and fostered a supportive community for those with hearing impairments.