esa-2020年视频游戏行业报告（英文）-2020.7-24页_12mb

2020 Essential Facts About the Video Game Industry Summary

Core Content

The 2020 Essential Facts About the Video Game Industry report highlights the significant role of video games in American society, emphasizing their impact on social connection, mental stimulation, and relaxation. The report is based on data from approximately 4,000 Americans and includes contributions from the Entertainment Software Rating Board (ESRB) and The AbleGamers Charity.

Main Points

• Video Game Players in the U.S.

  • There are 214.4 million video game players in the U.S.
  • 75% of U.S. households have at least one person who plays video games.
  • 64% of U.S. adults and 70% of those under 18 regularly play video games.

• Player Demographics

  • 59% of players are male, and 41% are female.
  • The average age of a video game player is 35-44 years.
  • 35-44 years old is the most common age range for players.
  • Over 46 million video game players have disabilities.

• Why We Play

  • 80% of players say games provide mental stimulation.
  • 79% say games provide relaxation and stress relief.
  • 63% say games help with problem solving.
  • 55% say games help connect with friends.
  • 57% say games bring joy through play.
  • 50% say games help the family spend time together.
  • 65% of players play with others online or in person.
  • 30% of players have met a good friend, spouse, or significant other through video games.
  • 40% of players have met people through video games that they otherwise would not have met.

• How We Play

  • 73% of gamers own a game console.
  • 43% own a handheld system.
  • 29% own a VR device.
  • 25% own a mobile VR device.
  • 61% of adult players use smartphones for gaming.
  • 52% use game consoles.
  • 49% use personal computers.
  • The most common game genres are casual games (71%), action games (53%), and shooter games (48%).
  • 51% of players play after work or school.
  • 30% play while waiting for appointments.
  • 26% play during breaks at work/school.
  • 16% play during commutes.

Key Information

Profiles of Video Game Players

• Families

  • 87% of parents are aware of ESRB ratings.
  • 83% are confident that the ratings are accurate.
  • 92% pay attention to the games their child plays.
  • 87% find parental controls useful.

• Ages 18-34

  • 75% play on a console.
  • 51% most often play action games.
  • 68% prefer to play with friends.
  • 70% say games help them stay connected with friends and family.

• Women 18-34

  • 77% play on a smartphone.
  • 46% most often play casual games.
  • 48% prefer to play with friends.
  • 55% say games help them relax.

• Ages 35-54

  • 70% play on a console.
  • 52% most often play casual games.
  • 58% prefer to play with friends.
  • 87% say games provide mental stimulation.

• Women 35-54

  • 78% play on a smartphone.
  • 67% most often play casual games.
  • 58% prefer to play with friends.
  • 77% say games help them relax.

• Ages 55-64

  • 60% play on a PC.
  • 76% most often play card games.
  • 81% prefer to play alone.
  • 95% say casual games are their favorite.

• Ages 65+

  • 60% play on a PC.
  • 76% most often play card games.
  • 81% prefer to play alone.
  • 95% say casual games are their favorite.
  • 63% have been playing video games for 10 years or less.

ESA & Partners

• The Entertainment Software Association (ESA) is the primary organization behind the report.
• The ESA provides services to the interactive entertainment software industry, including research, legal advocacy, content protection, and representation.
• The ESA Foundation supports youth through scholarships and partnerships with charitable organizations and schools.
• The ESRB assigns age and content ratings for games and apps, helping parents make informed decisions.
• The ESRB enforces advertising guidelines and promotes responsible privacy practices through its Privacy Certified program.

Conclusion

The report underscores the widespread appeal and positive impact of video games across all age groups and demographics. It highlights the role of video games in social connection, mental stimulation, and relaxation, and their importance in family and personal life. The ESA and its partners play a crucial role in ensuring the industry's growth and responsibility, while the ESRB helps maintain a safe and informed gaming environment for all players.