安永-2020年全球商务区吸引力报告（英文）-2020.12-44页_43mb

2020 Global Business Districts Attractiveness Report Summary

Core Content

The 2020 Global Business Districts (GBD) Attractiveness Report, published by EY and the Urban Land Institute (ULI), evaluates the global competitiveness of business districts, emphasizing the need for resilience and adaptation in the face of the ongoing COVID-19 crisis. The report highlights how GBDs are evolving to meet the demands of businesses, talent, and clients, and how they must balance traditional strengths with emerging trends and global challenges.

Main Viewpoints

• Western GBDs Maintain Leadership: Despite the challenges posed by the pandemic, Western business districts such as London (The City), New York (Midtown), and Tokyo (Marunouchi) remain at the forefront of the rankings. However, the gap between the top and bottom districts has narrowed.

• Asian GBDs Are Gaining Ground: Asian business districts, particularly Beijing (CBD), have seen significant improvements in their EY-ULI Index scores. This is attributed to enhanced infrastructure, increased office space, and a growing pool of highly skilled professionals.

• The "New Normal" is Here: The pandemic has accelerated the shift toward remote working and social distancing, which will have lasting effects on the real estate landscape. Cities must now prioritize health and wellbeing in both offices and public spaces.

• Talent and Connectivity Remain Key: The concentration of skilled professionals, business efficiency, and instant connectivity are still the core strengths of GBDs. Companies and talent are increasingly seeking environments that support "work, live, and play" lifestyles.

• Sustainability is a Priority: Environmental concerns have become more pressing, especially with the growing awareness of climate change and the need for resilience strategies. Business districts must improve their urban environments and adopt green practices to remain competitive.

Key Information

Global Business Districts Overview

• The report covers 21 global business districts, including London, New York, Tokyo, Paris, Beijing, and others.
• These districts are home to 79 Fortune Global 500 headquarters and over 4.5 million employees.
• The total office space in GBDs is nearly 100 million square meters.

EY-ULI Index 2020

Top Trends Affecting GBDs

1. Talent Attraction: Access to skilled professionals is a top priority. Over 84% of respondents consider this a fundamental factor in GBD attractiveness, up from 70% in 2017.
2. Proximity to Markets: Being close to customers, partners, and markets is crucial. 57% of respondents consider it very important, an increase of 11 points from 2017.
3. Urban Environment: A high-quality urban environment is essential. 40% of respondents consider it very important, though it has seen a slight decline in importance.
4. Local and Global Influence: Influence is a key factor for attracting businesses and talent. This includes access to global networks and local economic power.
5. Innovative Real Estate Supply: Companies value bespoke and innovative office spaces. 14% of respondents consider this very important.

Impact of the Pandemic

• The pandemic has led to lockdowns and social distancing, resulting in empty buildings in many GBDs.
• The report notes that resilience and adaptation are key to maintaining competitiveness.
• Remote working and digital transformation are changing the demand for real estate and will influence future strategies.

Environmental Performance

• European cities lead in environmental performance, with Frankfurt's Bankenviertel and Paris La Défense ranking highly.
• The report highlights the importance of sustainable transportation, efficient resource management, and green spaces in creating attractive and resilient environments.
• 86% of respondents identified a diversified and sustainable transport network as the top environmental priority.

Methodology

• The report combines quantitative data (46 indicators, 966 data points) and qualitative insights (surveys of 349 professionals and 22 expert interviews).
• The EY-ULI Index is used to evaluate the attractiveness of GBDs based on five key factors.

Conclusion

The 2020 report underscores the need for GBDs to adapt to new challenges, including the shift in working patterns, increased focus on health and wellbeing, and climate change concerns. While Western districts still lead, the competition from Asian counterparts is growing. Sustainability, innovation, and inclusivity are now central to the long-term success of GBDs.