【普华永道】2025从普惠金融到金融健康印度金融领域的进阶之路研究报告_20页_6mb

Summary

1. Introduction: This report argues that the previous single-focus model of measuring financial inclusion by quantity (access) is inadequate. It champions transitioning to financial health, measuring impact (outcomes).
2. Financial Health Definition: Financial health is defined as encompassing stable income, debt management, savings, investments, and awareness, leading to resilience against financial shocks and future planning capability. It depends not only on inclusion but also on socio-economic factors (occupation, wealth) and individual attributes.
3. Measurement Framework: Financial Health Survey (FHS): The FHS, co-developed by PwC, Dvara Research, and ASSOCHAM, serves as a comprehensive diagnostic tool. It captures:
   • Input Metrics (Access): Availability of financial infrastructure, advisory, and asset access.
   • Output Metrics (Usage): Frequency of using financial services.
   • Outcome Metrics (Impact/Health): Questions on money flow, assets/layers, informal/ formal usage, and infrastructure.
   • It integrates contextual information to provide actionable insights on transitions to formal finance, especially for the 'Bharat' segment.
4. Applying FHS Insights: This framework helps financial service providers:
   • Understand shifts in customer preferences, such as moving away from low-yield deposits towards market-linked instruments, or increased demand for specific insurance/pension products.
   • Tailor products and services for different segments, addressing unmet needs (e.g., GNWD loans, BRs, salary-linked savings, solutions for the 'Bharat' segment).
   • Improve marketing and distribution strategies through customer profiling.
   • Inform product innovation by identifying gaps.
5. Advanced Modules: Integrating data alongside tools like AI-driven analytics, behavioural insights, predictive scoring, personalized advisory, and alternative credit models further enhances personalization and goes beyond basic FHS metrics. These advanced capabilities are crucial for deeply personalized金融服务.
6. Strategic Importance of FHS: The FHS directs attention beyond mere inclusion statistics. It links impact back to entry points, allowing providers to reach individual customers effectively, achieve product-market fit, support sustainable growth, and drive positive financial outcomes. Whether administered periodically or strategically, it aids in impact generation, business growth, and informing entry strategies into target markets.
7. Key Stakeholders: ASSOCHAM pursues an apex chambers role to foster economic growth, integrate MSMEs, and engage globally. Dvara Research focuses on policy analysis, ensuring suitable financial services for low-income groups, acting as their voice.