【全球健康研究所】2024年全球健康经济监测报告_131页_2mb

Summary of the Global Wellness Economy Monitor 2024

Core Content

The Global Wellness Economy Monitor 2024 provides a comprehensive overview of the global wellness economy, highlighting its growth, resilience, and key sectors. It outlines the wellness economy as a significant global industry that has shown strong recovery and expansion post-pandemic, surpassing many traditional sectors in size and growth rate.

Main Points

• The global wellness economy reached $6.3 trillion in 2023, representing 6.03% of global GDP, a substantial increase from $5.75% in 2019.
• The wellness economy is larger than the green economy, IT, and sports, with a CAGR of 5.9% from 2019-2023, significantly outpacing global GDP growth (4.6%).
• The wellness economy is projected to grow at 7.3% annually from 2023-2028, reaching nearly $9.0 trillion by 2028.
• Nine out of eleven wellness sectors have fully recovered from the pandemic, with 2023 market sizes exceeding 2019 levels, while wellness tourism, thermal/mineral springs, and workplace wellness have not yet fully recovered.
• North America, Europe, and Middle East-North Africa showed the strongest resilience and growth from 2019-2023, with all three regions surpassing their 2019 levels by more than 20%.
• Asia-Pacific was less affected in the first year of the pandemic but experienced slower growth in 2021 and 2022 due to prolonged travel restrictions, weakened economic conditions in China, and a sharp decline in tourism.

Key Sectors and Growth

Sectors with Strong Growth Throughout the Pandemic

• Wellness Real Estate:

  • Annual growth: 18.1% (2019-2023)
  • Market size: 195% of 2019 level
  • Growth driven by increased awareness of the role of environments in health and well-being.

• Mental Wellness:

  • Annual growth: 11.6% (2019-2023)
  • Market size: 155% of 2019 level
  • Growth fueled by demand for products and services related to stress management, self-improvement, and mindfulness.

• Public Health, Prevention, & Personalized Medicine:

  • Annual growth: 15.2% (2019-2023)
  • Market size: 176% of 2019 level
  • Significant growth due to increased public and private spending on health prevention and personalized care during the pandemic.

• Healthy Eating, Nutrition, & Weight Loss:

  • Annual growth: 4.7% (2019-2023)
  • Market size: 120% of 2019 level
  • Growth linked to consumer interest in immunity-boosting products and services, though not all growth reflects healthier habits.

Sectors That Initially Shrank but Recovered

• Physical Activity:

  • Annual growth: 4.1% (2019-2023)
  • Market size: 117% of 2019 level
  • Declined by 14.6% in 2020 but rebounded in 2021-2023. Participation in traditional gyms is still slightly below pre-pandemic levels, though mindful movement (yoga, Pilates, etc.) and fitness tech have grown significantly.

• Traditional & Complementary Medicine (T&CM):

  • Annual growth: 3.4% (2019-2023)
  • Market size: 114% of 2019 level
  • Initially declined by 6.4% in 2020 due to service disruptions, but rebounded with increased demand for natural and holistic health solutions.

• Personal Care & Beauty:

  • Annual growth: 3.1% (2019-2023)
  • Market size: 113% of 2019 level
  • Initially declined by 12.0% in 2020 due to retail disruptions and reduced consumer spending, but has since recovered.

Methodology and Scope

• The report includes data from 2019 to 2023, with projections up to 2028.
• The wellness economy is defined as 11 sectors, including:
  • Wellness Real Estate
  • Physical Activity
  • Mental Wellness
  • Wellness Tourism
  • Spas
  • Thermal/Mineral Springs
  • Healthy Eating, Nutrition, & Weight Loss
  • Personal Care & Beauty
  • Traditional & Complementary Medicine
  • Public Health, Prevention, & Personalized Medicine
• Data sources include primary and secondary research, with contributions from organizations such as Euromonitor, World Bank, WHO, and industry-specific reports.
• Regional data is available for all 11 sectors, with global figures aggregated for comparison.

Conclusion

The global wellness economy has demonstrated remarkable resilience and growth since the pandemic, driven by a shift in consumer behavior and increased awareness of holistic health. While some sectors like wellness tourism and thermal/mineral springs have not yet fully recovered, the overall trend indicates a strong and sustained upward trajectory. The wellness economy continues to expand as a major component of the global economy, with significant implications for health, sustainability, and economic development.