IBM-转型可持续性的实用途径：来自IBM首席执行官最新研究的见解（英）-2023.5-60页_12mb

Own Your Impact: Transformational Sustainability through Leadership and Technology

• Introduction: Sustainability has become a paramount CEO priority, driven by stakeholder pressure and the alignment of ESG with business value. CEOs recognize sustainability investments will drive better business results within 5 years (80%), but few have clear ROI metrics.

• CEO Perspectives: Sustainability is viewed through four distinct CEO profiles:

  • Assessing: 15%—Sustainability seen as a challenge with no current investment; limited technology skills.
  • Complying: 29%—Sustainability driven by regulations; limited ecosystem engagement.
  • Operational: 43%—Sustainability for efficiency; investing in core areas.
  • Transformational: 13%—Sustainability drives transformation; engage ecosystems and advanced tech.

• Sustainability as a Business Opportunity: Transformational sustainability merges sustainability into core business strategy. The CEO Study found:

  • Transformational and Operational CEOs report higher profitability (avg. EBITDA 15-17%).
  • More than half of these CEOs expect sustainability to accelerate growth; 53% recast performance measurements.
  • Sustainability-linked non-exec compensation is used by about 40%.

• Technology's Role in Sustainability: Tech leaders, especially CIOs/CTOs, are critical. 69% of Transformational CEOs scale new investments due to strong digital infrastructure. Open innovation and blockchain drive sustainability outcomes.

• Case Studies: Iberdrola migrated to cloud SRM to build a greener supply chain. BrightFarms uses blockchain/Cloud technology to reduce supply chain waste.

• Action Guide (Highlighted): Framework for all types of CEOs to integrate sustainability effectively, tailored to profile. Key steps include embedding sustainability at the core, redefining metrics, and embracing open innovation.