GSMA-2018年亚太地区移动经济报告(英文)-2018.6-54页-5mb
报告摘要
Mobile Economy in Asia Pacific (2018)
Core Content Summary
1. Industry Overview
- Asia Pacific has been the largest contributor to global mobile subscriber growth, with 2.7 billion unique mobile subscribers by the end of 2017, representing two-thirds of the region's population.
- The region still has significant growth potential, with an expected 424 million new subscribers by 2025, bringing the total to 3.2 billion (73% of the population).
- The CAGR of subscriber growth slowed from 6.0% to 1.8% between 2017 and 2025 due to varying levels of market maturity across sub-regions.
2. Mobile Driving and Enabling Innovation
- 4G has become the dominant mobile technology, surpassing 2G in 2017 and expected to dominate 93% of total connections by 2025.
- 5G commercialisation is approaching, with 675 million connections forecasted by 2025, accounting for over half of the global 5G total.
- Asia Pacific will lead in 5G adoption, with China, South Korea, Australia, and Japan as key markets.
- Smartphone adoption is expected to grow rapidly, with 3.9 billion connections by 2025, up from 2.5 billion in 2017.
- India will be the primary driver of smartphone growth, adding over 500 million connections by 2025.
- Local language support in India is a critical factor for smartphone growth, as 29 languages are spoken by over 1 million people, and English is only spoken by 12% of the population.
- Indonesia is forecasted to overtake the US and become the third largest smartphone market by 2018.
- Mobile data traffic is expected to grow rapidly, reaching 47 exabytes (EB) per month by 2023, with 15 GB per subscriber on average.
3. Mobile Addressing Social Challenges
- Mobile technology is essential in addressing social and economic challenges, including digital inclusion and humanitarian efforts.
- By 2025, 1.1 billion more people in Asia Pacific will gain access to the mobile internet, increasing penetration to 63%.
- Mobile is playing a key role in supporting the UN's Sustainable Development Goals (SDGs), particularly in reducing the gender gap in mobile internet and mobile money access.
- Mobile operators are leveraging big data to tackle issues like epidemics and natural disasters.
4. Advancing Digital Societies in Asia Pacific
- Digital identity is a cornerstone for digital transformation and online participation.
- Data privacy and security are becoming increasingly important, especially after the Cambridge Analytica scandal.
- Government and mobile operator collaboration is crucial for building trust in digital environments and addressing cross-border data flows and cybersecurity.
Key Information and Insights
- Asia Pacific will account for over half of new global subscribers by 2025.
- 4G is expected to dominate 93% of mobile connections by 2025.
- 5G connections will reach 675 million in Asia Pacific by 2025, with China leading the growth.
- Smartphone connections will increase to 3.9 billion by 2025, with India and Indonesia being key growth drivers.
- IoT connections are projected to reach 11 billion by 2025, with smart cities and smart manufacturing as the fastest-growing applications.
- Mobile data traffic is expected to grow 11 times in India by 2023, driven by Reliance Jio's free data model and increased digital adoption.
- Mobile contributes significantly to the economy, generating $1.5 trillion in economic value added in 2017 and $1.8 trillion by 2022.
- The mobile ecosystem supports over 17 million jobs, including 6.8 million direct jobs and 10.5 million indirect jobs.
- Public funding from the mobile sector reached $170 billion in 2017, supporting government services and infrastructure.
Main Points
- Asia Pacific continues to be a major driver of global mobile growth, despite a slowdown in subscriber expansion.
- 4G is leading the technology shift, while 5G is on the horizon with significant potential.
- Smartphone and IoT adoption will continue to grow, with India and Indonesia as key markets.
- Digital inclusion remains a challenge, with 2.4 billion people still offline, mostly in low- and middle-income countries.
- Mobile is crucial for economic and social development, generating substantial economic value and job creation.
- Digital identity and data privacy are becoming key priorities for building trust in digital societies.
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