欧洲如何吸引下一代的投资-36页_6mb

报告摘要

EY Europe Attractiveness Survey Summary

Key Findings

The 2023 EY Europe Attractiveness Survey reveals that while FDI growth stalled slightly, 67% of businesses plan to invest in Europe. Investors' priorities have evolved, demanding a new location logic focused on resilience, ESG, and digital transformation.

Investment Trends

FDI Decline: FDI projects grew only 1% (2021-2022) with job creation dropping 16% due to global disruptions. Yet optimism remains, with a rebounded 67% of surveyed firms planning investments in 2023.
Supply Chain Shift: Reshoring, nearshoring, and greenfield investments are increasing, bolstering Europe's role in critical sectors.

Key Pillars for Attractiveness

Europe's competitiveness hinges on six key policy areas, viewed by 70-80% of surveyed investors as crucial:

Support High-Tech Industries & Innovation
Support SMEs
Regulatory Adaptability
Climate Leadership & Accelerated ESG (Top Priority)
Next-Gen Talent Development & Skills Alignment
Streamlined Tax & Regulatory Regime

Opportunities & Challenges

Challenges

Political instability top risk (37% view it as a key threat)
Skills shortages and regulatory burdens hamper progress.
Competition from US (via IRA) and China requires urgent responses.

Opportunities

Europe's leadership in climate, ESG, and skills positions it for leadership in green tech and next-gen manufacturing.

Strategic Imperatives

To secure future FDI, Europe must balance competing priorities:

Preserve competitiveness in low-carbon technologies.
Accelerate regulatory alignment across sectors.
Enhance workforce training aligned with business needs.
Develop a cohesive tax environment to foster predictability and growth.

Conclusion

Europe has strengths in ESG, technology, and skilled labor to attract next-gen investment. Success demands coordinated national and regional strategies built on public-private collaboration and clear commitment to innovation, resilience, and the green transition.

展开完整摘要