定期活动来保持身体健康（英文版）_118页_4mb
报告摘要
Summary of GfK Survey on Regular Activities to Maintain Physical Health
Core Content
The GfK survey from September 2017 analyzed the regular activities people engage in to maintain their physical health across 17 countries. The survey included over 23,000 consumers aged 15 and older, with data weighted to reflect the demographic composition of the online population in each market. The study compared 2017 results with 2014 data, highlighting changes in perceptions and practices related to physical health maintenance.
Main Findings
Global Overview
- Top Activities:
- Getting enough sleep, eating healthy, nutritious foods, and exercise are the most commonly reported activities, with close to two-thirds of the global population engaging in these regularly.
- Spend time with family, friends, or pets is also widely practiced, with 62% of respondents now including this in their routine, up from 56% in 2014.
- Perception Shift: There is a growing recognition of the importance of quality time and diet in maintaining physical health.
Key Activities by Country
| Activity | Top Countries | Percentage |
|---|---|---|
| Get enough sleep | Argentina, China, South Korea, Brazil, Netherlands | 67-69% |
| Eat healthy, nutritious foods | Spain, Brazil, China, Mexico, Argentina | 69-70% |
| Exercise | Netherlands, Brazil, Mexico, China, Argentina | 67-70% |
| Spend time with family, friends or pets | Mexico, Spain, Argentina, Brazil, China | 68-73% |
| Use skin care or personal grooming products | Russia, Germany, China, Brazil, Spain | 49-51% |
| Take a break from technology | Mexico, China, Spain, Brazil, USA | 33-43% |
| Follow a specific diet | China, Mexico, Spain, Brazil, USA | 27-38% |
| Meditate or use other relaxation techniques | China, South Korea, Mexico, Brazil, USA | 22-33% |
| Use herbal, holistic, or other alternative remedies | China, Brazil, Mexico, Spain, USA | 20-32% |
| Get cosmetic or elective surgery | China, Spain, Japan, Brazil, South Korea | 8-14% |
Key Insights
Gender Differences
- The survey also analyzed the data by gender, though specific percentages were not provided, it is noted that there are variations in how men and women engage in these activities.
Age Group Trends
- The data was segmented by age groups (15-19, 20-29, 30-39, 40-49, 50-59, 60+), showing that:
- Younger age groups (15-19, 20-29) tend to engage in more technology-related unplug activities and relaxation techniques.
- Older age groups (50+ years) show a stronger preference for diet, exercise, and skin care.
Regional Variations
- Europe: Belgium, France, Germany, Italy, Netherlands
- North America: Canada, USA
- Latin America: Argentina, Brazil, Mexico
- Asia-Pacific: Australia, China, Japan, South Korea, Russia
Each region had its own set of trends, with notable differences in the adoption of specific health activities.
Key Statistics
- Sample Size: Over 23,000 consumers in 17 countries in 2017, and over 21,000 in 16 countries in 2014.
- Weighting: Data was weighted to reflect the online population's demographics.
- Survey Methodology: Conducted online, allowing for multiple answers per respondent.
Conclusion
The survey highlights a shift in how people perceive and maintain their physical health, with an increasing focus on sleep, nutrition, and social interaction. While exercise and healthy eating remain top priorities, there is also a notable rise in the inclusion of social activities and alternative health practices. These findings provide a comprehensive view of global health behaviors and can inform public health strategies and marketing efforts.
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