共享风险_共享回报_谁在共享经济中承担风险_（英文版）_21页_3mb

Summary of "Sharing risks, sharing rewards: who should bear the risk in the sharing economy?"

Core Content

The report explores the evolving role of insurance in the sharing economy, focusing on the expectations and responsibilities of consumers, providers, and shared platforms regarding risk management. It highlights the importance of trust and insurance in fostering growth and reducing perceived risks in this disruptive sector.

Main Points

The Sharing Economy Overview

• The sharing economy is an economic model that uses technology to enable individuals to share assets or services, creating new opportunities and risks.
• It has grown exponentially, with the global market valued at $15 billion in 2014 and projected to reach $335 billion by 2025.
• Key platforms include Airbnb, Uber, Deliveroo, and bike-sharing services like Mobike and Ofo.
• The model operates on collaborative consumption, which is more environmentally friendly and cost-effective than traditional ownership.

Risks in the Sharing Economy

• The sharing economy introduces new multi-party relationships between consumers, providers, and platforms, which complicates traditional risk management frameworks.
• Consumers are concerned about personal safety, service quality, asset damage, theft, and lack of safeguards.
• Providers worry about liability, asset protection, and employment status.
• Regulatory uncertainty is a major challenge due to outdated laws and regional variations.

Consumer Expectations and Survey Insights

• 71% of consumers globally are more likely to use sharing economy services if insurance is offered.
• 70% of consumers are more likely to share or offer a service if insurance is available.
• 58% of UK and US consumers believe the risks outweigh the benefits.
• 68% of Chinese consumers perceive greater benefits than risks.
• 97% of consumers believe some form of insurance protection is offered, but only 28% check for specific coverage.
• 45% assume there is specific insurance coverage without verifying.

Responsibility for Insurance

• 53% of consumers expect the shared platform to provide insurance.
• 15% of consumers believe the responsibility lies with the consumer themselves.
• 32% of consumers expect the provider to bear the responsibility.
• 53% of shared platforms believe the consumer should be responsible.
• 27% of platforms believe the provider should be responsible.
• 20% of platforms believe the platform itself should provide insurance.

Barriers to Growth

• Risk concerns are a significant barrier to growth for both consumers and providers.
• The main risks cited include personal safety, service quality, asset damage, theft, and lack of safeguards.
• In China, consumers are more confident in the sharing economy, while in the US and UK, risk perception is higher.

Insurance as a Growth Driver

• Insurance can play a crucial role in reducing consumer uncertainty and increasing trust.
• It can help sharing economy platforms grow their user base and attract more providers.
• The report emphasizes that insurance is not just a product but a critical enabler of trust and confidence in the sharing economy.

Key Findings

• Untapped Market: Only 16% of consumers have shared assets or services, indicating a significant growth potential.
• Regional Differences: Chinese consumers are more engaged and optimistic about the sharing economy compared to those in the US and UK.
• Insurance Impact: Insurance is seen as a key factor in consumer decision-making and can unlock business growth.
• Expectation Gap: There is a mismatch between consumer expectations and the actual responsibility assigned by platforms.

Conclusion

The sharing economy is a rapidly growing sector that requires a new approach to risk management. Insurance can help bridge the trust gap and mitigate risks, thereby supporting the continued expansion of shared platforms. Lloyd's, as an insurance market, is positioned to provide tailored solutions for this emerging industry, helping to address the unique challenges it presents.