PitchBook-2025年二季度餐饮CPG报告（英）-2025_7页_2mb

Food & Beverage CPG Report Summary Q2 2025

Overview of Market Activity

In Q2 2025, food and beverage CPG PE deal activity was moderate with 224 deals tracked in H1 2025, maintaining pace with 2024 levels due to healthy credit markets. The normalized quarterly range is 90-120 deals, and activity includes 68 minority investments, 66 add-ons, and 53 platform investments across various subsectors. Key H1 2025 transactions highlight deals like the $1.5 billion Harvest Hill Beverage Company sale to Castillo Hermanos.

Deal Volume by Sector

• Shelf-stable food CPG led with 74 deals.
• Fresh-food CPG recorded 72 deals.
• Beverage CPG maintained consistent activity with 39 deals.
  Trends show accelerations in pet food investment (11 deals H1 2025 vs. 13 in 2024), alcohol consolidation (19 deals YTD), and growth in soft drinks and juices.

Deal Value and Types

Total H1 2025 deal value reached approximately $40.8 billion, with QoQ changes showing volatility but steady share of PE market. Transaction types emphasize minority investments (36.4%), add-ons (35.3%), and platform investments (28.3%), reflecting strategic partnerships.

Market Dynamics

Data indicates a shift toward functional beverages and specialized nutrition platforms. Subsector momentum includes increased investment in water & hydration, alcohol, and coffee & tea categories, driven by consumer demand and corporate strategy.

Key Contributors

The report highlights insights from PitchBook and senior analysts, providing a confidential overview of the global market map and deal summary from 2017-2025.