CB-Insights-微型机动车辆革命:自行车和滑板车如何改变全球城市交通(英)-2021-46页_2mb
报告摘要
Summary of the Micromobility Revolution
Core Content
Micromobility refers to short-distance transportation solutions, typically less than 5 miles, including bikes and scooters. It has emerged as a transformative force in urban transport, driven by the need for sustainable, efficient, and cost-effective alternatives to traditional vehicles. The global micromobility market is expected to grow significantly, with the US market projected to reach $200B–$300B by 2030, and over $14B in equity funding funneled into micromobility startups since 2017.
Main Viewpoints
- Urbanization and Environmental Concerns: As cities grow and pollution rises, micromobility offers a solution to reduce congestion and emissions.
- Post-Pandemic Rebound: Despite an initial drop in demand during the pandemic, micromobility saw a recovery, with ridership levels returning to near 2019 levels by the end of 2020.
- Cost and Convenience: Micromobility is often cheaper and more convenient than car ownership or public transport, especially for short trips.
- Technological Advancements: Electric scooters and bikes are more energy-efficient than gasoline-powered vehicles, with electric scooters traveling up to 82.8 miles per kWh.
- Multimodal Approach: Companies like Bird, Lime, and Uber are diversifying their offerings to include bikes, scooters, and even mopeds, moving away from single-mode services.
- Global Expansion and Consolidation: The micromobility sector has seen rapid expansion and consolidation, with major players acquiring smaller startups and focusing on strategic partnerships and city contracts.
Key Information
Market Growth and Funding
- The global micromobility market is expected to grow significantly, with the US market predicted to reach $200B–$300B by 2030.
- Since 2017, over $14B in equity funding has been invested in micromobility startups.
- The number of shared bikes is expected to reach 36M by 2024, while shared scooters will grow from 774K to 4.6M in the same period.
North America
- The US was the first to see dockless electric scooters in cities like Santa Monica in 2017.
- E-scooters have become more popular than shared bikes, with about 70% of Americans in major urban areas viewing them positively.
- Companies like Bird and Lime have experienced valuation drops during the pandemic but have since recovered, with Bird reporting $60M in revenue in Q2 2021 and Lime turning a profit.
- Ride-hailing companies such as Lyft and Uber have entered the micromobility space, integrating bike and scooter services into their platforms.
Europe
- Europe has a long history of bike-sharing, with cities like Paris and Copenhagen leading the way.
- The rise of electric scooters is aligned with the push to ban fossil fuel vehicles, with countries like the UK investing in bike infrastructure.
- Companies like Voi and Tier have raised substantial funding, with Voi securing over $400M in total funding and Tier raising over $467M.
- European cities have become more bike- and scooter-friendly, with initiatives like London’s £250M emergency fund for bike lanes.
Asia
- China was the first to implement a dockless bike-sharing platform in 2015, with companies like Ofo and Mobike leading the market.
- Ofo and Mobike both faced financial difficulties and were acquired by larger entities like Meituan and Didi Chuxing.
- Hellobike, a Chinese startup, shifted focus to e-bikes and raised $105M in 2020, while Didi Bike saw a surge in demand post-pandemic.
- In India, startups like Bounce, Vogo, and Yulu are addressing transportation challenges with e-bikes and scooters, with Vogo planning to go public and Yulu exploring expansion into production.
Southeast Asia
- Grab, a Singapore-based ride-hailing company, is the region's first "decacorn" (startup valued over $10B).
- The company has expanded into micromobility, offering bike and scooter-sharing services.
Challenges
- Regulation and Infrastructure: Micromobility faces regulatory hurdles and infrastructure gaps in many regions.
- Theft and Safety: Issues such as vehicle theft and safety concerns remain a challenge for providers.
- Profitability: Many startups initially struggled with profitability, but the post-pandemic recovery has helped them stabilize and grow.
Conclusion
Micromobility is reshaping urban transportation globally, offering a sustainable, cost-effective, and convenient alternative to traditional vehicles. While challenges like regulation and theft persist, the sector is showing resilience and growth, particularly in the wake of the pandemic. As cities continue to evolve, micromobility is likely to play an increasingly central role in the future of urban mobility.
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