2022-08-10-东急-TOD与后疫情时代的城市发展_68页_10mb

Tokyu Corporation Urban Development Report Summary

Tokyu Corporation, a long-established Japanese private railway company, has a history nearly a century long in developing the TOD (Transit-Oriented Development) model. This report outlines their strategic shifts in response to the COVID-19 pandemic, emphasizing a transition to an "autonomous and decentralized city model" as a post-pandemic approach.

Key Points from Key Takeaways

• For nearly 100 years, the TOD model has been central to Tokyu's development, focusing on integrated urban and railway growth. However, COVID-19 forced a pivot from pinpoint, tangible development to mutual, intangible initiatives, termed the "autonomous and decentralized city model."
• Structural reforms are challenging but present significant business opportunities, offering a new global standard for regional development.
• Collaboration with local governments is essential for achieving these structural changes.

Historical Context and Introduction

Tokyu Corporation introduced its journey through history, including the landmark Tokyu Tama Garden City development, which involved complex land readjustment strategies. The corporation coordinates with landowners to implement urban development in harmony with railway extensions, covering vast areas. Before COVID-19, their Business Strategy focused on central Tokyo and its suburbs, with initiatives like the "Relocation Business" to cater to senior and young families, exemplified by projects like the "Dresser Tama-Plaza Terrace."

Business Strategy Shifts

Prior to COVID-19, Tokyu's strategy emphasized TOD in urban centers, with revenue reliant on city-based consumption. Post-pandemic, the pandemic undermined this by shifting consumption balances away from central areas, necessitating adaptation. Tokyu is now exploring a "new normal" with daily economic units distinguishing purposes, fostering autonomy. This involves decentralization centered on suburban areas, enhancing multi-generational living through digital technology and lifestyle changes.

Intangible Activities Toward Autonomous and Decentralized City

Tokyu pursues an intangible model through initiatives like the "Nexus Challenge Park," a collaborative hub in suburban areas aiming to foster sustainable themes such as agriculture, energy, and mobility. Together with "Next-Generation Suburban Development," these efforts revolve around revitalizing residential areas via partnerships with local governments. A notable pilot is the MaaS (Mobility-as-a-Service) trial along the Den-en-toshi Line, offering diverse services like shared rides and teleworking options, aiming to support human mobility and community well-being. Projects like the "Dresser WISE Tama Plaza" and "CO-NIWA Tama Plaza" integrate commercial, residential, and public facilities under a deregulation framework, promoting multi-generational exchange and community support.

Conclusion

The autonomous and decentralized city model positions Tokyu to navigate post-COVID challenges, creating business opportunities through innovation, while underscoring the need for public-private partnerships to sustain regional development.