德莫斯研究所-重塑网络：个人数据的未来（英）-2023.6-24页_550kb

报告摘要

Rewiring the Web: From Personal Data to Trusted Connections

Executive Summary

The current web infrastructure relies excessively on personal information, leading to privacy breaches, fraud, and limited interoperability. This paper proposes a radical overhaul, replacing personal data with secure "trusted connections" routed via users' devices. These connections use unique identifiers, tokens, and claims, ensuring data is context- and function-specific.

Proposed System

Standardised Requests: Organisations route requests through users’ devices, eliminating the need to share personal data.
Certification Authority: A government body certifies organisations, ensuring trust and accountability.
Open Standards: A standards forum develops and consolidates universally accepted protocols.

Key Benefits

Enhanced Privacy and Security: Unique identifiers and tokens reduce cross-site tracking and minimise data leaks.
Improved Interoperability: Standardised systems enable seamless communication between certified organisations, fostering competition and innovation.
Meaningful Consent: Standardised consent interfaces empower users to control data sharing explicitly.
Cost Savings: Reduced fraud and streamlined processes lower costs for organisations and users.

Case Studies

Digital Advertising: Eliminates third-party data brokers and enhances user control over ad targeting.
Online Payments: Direct connections between users and banks enable secure, one-click transactions without intermediaries.

Governance Framework

Common Carrier Laws: Extend regulations to devices and OS providers to ensure neutrality.
Civil Society Involvement: Includes societal advocates in standard-setting to balance industry interests.

Conclusion

This system, combining technical, regulatory, and institutional interventions, aims to rebuild the web on principles of privacy, security, and user consent. It offers a pathway to an open, interoperable, and trustworthy digital ecosystem.

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