> **来源：[研报客](https://pc.yanbaoke.cn)** # Summary of the Document: The Strength of Cities (H1 2026) ## Core Content This document presents an analysis of the **Tricity** region (comprising Gdańsk, Gdynia, and Sopot) and the **Pomeranian Voivodeship** in terms of **investment attractiveness**, **office market performance**, and **human resource trends**, particularly in the context of **nearshoring** and its impact on **leadership skills** and **market demands**. --- ## Key Statistics - **Agglomeration Area**: 1,102 sq km - **Population (2025)**: ~760,000 - **Population Forecast (2030)**: ~1.58 million - **Migration Balance (Tricity)**: +790 - **Unemployment Rate (Q3 2026)**: 3.1% - **GDP Growth (2026)**: 9.7% - **GDP per Capita**: PLN 89,995 - **Average Salary (Gdańsk, Q3 2026)**: PLN 11,952.72 --- ## Investment Attractiveness - **Rankings**: - **1st place** in the European Business Services Association’s ranking for **Most Dynamically Developing City in Poland 2025** - **3rd place** in **Mid-Sized European Regions of the Future 2025** for both **FDI Strategy** and **Business Friendliness** - **European Entrepreneurial Region 2020** - **Invest in Pomerania**: - A regional initiative offering **free support** to foreign and domestic investors. - Services include **contact facilitation**, **reference visits**, and **economic reports**. - Aimed at **economic development** of the Pomeranian Voivodeship. - **Economic Zones**: - Provide **employment and investment grants** in the form of **CIT exemptions**. --- ## Quality of Life - **Gdańsk**: - Ranked **2nd** in the **Quality of Life category** for the last 5 years according to the **Report on the Quality of Life in European Cities**. - **97%** satisfaction rate with life in the city. - **ISO 37122 certification** in 2021 for sustainable development. - **Air protection program** and **groundwater monitoring system** in the region. - **Gdynia**: - **1st place** in **LivCom Awards 2023** for **SDG for improved landscapes and public spaces**. - **Vice-president for quality of life** in local government, responsible for **education, health, and smart city activities**. - **Overall Life Satisfaction**: - **3rd place** in **ThinkLodz 2023** survey. - **66th place** in **Emerging Europe Awards 2020** for Quality of Life. --- ## Office Market in Tricity (H1 2026) - **Total Modern Office Stock**: 1.08 million sq m - **Vacancy Rate**: 10.4% (down 2.2 p.p. YoY) - **New Supply**: 13,000 sq m (up 100% YoY) - **Take-up**: 70,600 sq m (up 32.3% YoY) - **Supply Under Construction**: 18,300 sq m (10,300 sq m expected to be completed by year-end) - **Office Rents**: Typically between **EUR 11.00 and EUR 16.00 per sq m per month** - **Service Charges**: Between **PLN 18.00 and PLN 31.00 per sq m per month** - **Leasing Activity**: - **New Lease Agreements** accounted for **59%** of total take-up. - **Lease Renewals** dropped to **35%**. - **Expansions** contributed **6%** to take-up. - **Sectoral Take-up**: - **IT** and **manufacturing** sectors were the most active, contributing **27%** and **20%** respectively. - **Logistics** and **retail** made up **9%** and **5%** of the take-up. --- ## Nearshoring and Human Capital Trends - **Nearshoring** has become a **commercial imperative** for European industries, driven by **geopolitical uncertainty**. - **Poland** is a key beneficiary due to its **mature infrastructure** and **strategic location**. - The **logistics sector** in Poland has seen warehouse stock exceed **37 million sq m** in 2026, surpassing the combined capacity of the Czech Republic, Romania, and Hungary. - **Leadership and Skills**: - Industrial leadership is evolving, with executives now expected to shape **corporate strategy**, **improve profitability**, and **drive sustainable value**. - Demand is increasing for leaders with **commercial judgment**, **organizational change management**, and **succession planning** skills. - **Recruitment Trends**: - Recruitment processes have become **more rigorous**, with **additional stages**, **market mapping**, and **benchmarking**. - **Delayed hiring** is costly, as experienced leaders are **scarce** and often accept competing offers. --- ## Talent Geography - **Tricity** is a hub for **advanced business services**, **manufacturing**, and **logistics**, offering a **deep pool of international leaders**. - **West Pomerania** offers a **quality of life** and **executive mobility** combination. - **Lublin** provides a **strong academic ecosystem** and **untapped labor market**, making it attractive for businesses seeking to avoid talent competition. --- ## Conclusion The **Tricity region** continues to be a **key and mature office market** in Poland, with **low vacancy rates** and **strong leasing activity**. **Nearshoring** is reshaping the **industrial landscape** in Europe, and **Poland**, particularly **Tricity**, is well-positioned to benefit from this shift. **Invest in Pomerania** plays a crucial role in supporting **investment and talent attraction**, while **human capital development** is becoming increasingly important for **long-term business success**. The **availability of skilled leaders** and **strategic location** are now as critical as **infrastructure** in determining regional and organisational competitiveness. --- ## Contact Information - **Knight Frank Poland**: - CEO: Charles Taylor - Research: Dorota Lachowska - Commercial Agency - Tricity: Dorota Mielke - Capital Markets: Krzysztof Cipiur - Valuation & Advisory: Małgorzata Krzystek - Strategic Consulting EMEA: Jaromir Sejud - Industrial Agency: Przemysław Piętak - **Invest in Pomerania**: - Address: Al. Grunwaldzka 472 D, Olivia Business Centre - Olivia Six, 80-309 Gdańsk - Email: office@investinpomerania.pl - Phone: +48 (58) 32 33 256 - **Michael Page**: - Author: Jakub Świderski - Email: jakubswiderski@michaelpage.pl - Phone: +48 798 507 665 --- ## Disclaimer This report is for **general information only** and should not be relied upon for decision-making. Knight Frank **disclaims all liability** for any loss or damage resulting from its use. Reports are **quarterly** and cover all **commercial sectors** in major Polish cities and regions.