> **来源：[研报客](https://pc.yanbaoke.cn)** ```markdown # UK Consumer Tech Update Summary ## Core Content The UK consumer technology sector is a significant and dynamic part of the national innovation ecosystem. As of 2025, the sector is valued at a combined \$367B, with consumer tech startups contributing \$185B in enterprise value. The UK has produced 57 consumer unicorns, representing 29% of all UK \$1B+ companies and exits. These unicorns include well-known brands such as Deliveroo, Just Eat, ASOS, and Depop. ## Main Points - **Market Value**: The UK consumer tech sector is worth \$367B in total, with \$185B generated by consumer tech startups. - **Unicorn Growth**: The UK has 57 consumer unicorns, highlighting its strength in innovation and scaling. - **Investment Trends**: - UK consumer tech startups raised \$3B in 2025, a 25% increase from 2024. - Investment has returned to growth after three years of contraction, driven by late-stage rounds. - Despite this, investment remains below pre-Covid levels at all stages. - **Funding Stages**: - Late-stage investment (e.g., Series C, mega rounds) has seen a resurgence. - Early-stage and breakout investments are relatively stable but still below pre-pandemic levels. - **Sector Spotlights**: - **Marketplaces & Ecommerce**: Combined enterprise value of \$131B, with 41 unicorns and 47 thoroughbreds. The sector has grown 20x in 20 years. - **Edtech**: Worth over \$12B, with 2 unicorns and 991 funded startups. The sector saw significant growth in 2021. - **Gaming**: Combined enterprise value of \$34B, with 5 unicorns and 12 thoroughbreds. The sector has seen 52 rounds in 2024 and 54 in 2025. - **Creative Services**: Combined enterprise value of \$47B, with 4 unicorns and 61 rounds in 2025. ## Key Information - **Investment Growth**: - In 2025, UK consumer tech startups raised \$3B, up 25% from \$2.4B in 2024. - The return to growth is largely due to late-stage investment rounds. - **Notable Companies**: - **Mubi** (movie streaming platform) raised \$100M in late-stage investment. - **Nothing** (smartphone challenger) secured \$200M in Series C. - **SheMed** (personalised healthcare) raised \$50M in late-stage funding. - **TRIP** (functional beverages) raised \$40M in late-stage investment. - **Healthily** (personalised healthcare) raised £51M in Series B. - **Granola** (AI assistant) raised \$43M in Series B. - **SHERBET** (electric taxis) raised £40M in Growth Equity VC. - **Startups by Funding Stage**: - The most valuable cohorts of consumer tech startups are the youngest, with companies founded between 2015 and 2020 creating the most value. - Value creation accelerated during and after the pandemic, with the sector settling into a more stable growth phase. - **Investment Distribution**: - Investment in consumer tech has been uneven across stages, with late-stage rounds seeing a notable increase in 2025. - The sector's investment heatmap shows regional activity, with London being a key hub. - **Methodology**: - Data is sourced from Dealroom's proprietary database, combining public information, user-submitted data, and data engineering. - The report includes data from 2010 to 2025, with the latest data taken in 2024. ## Investment by Year (2010–2025) | Year | Value ($) | | :--- | :--- | | 2010 | 565.2 | | 2011 | 694.1 | | 2012 | 687.0 | | 2013 | 883.2 | | 2014 | 1.2 | | 2015 | 1.8 | | 2016 | 2.2 | | 2017 | 3.0 | | 2018 | 2.7 | | 2019 | 4.1 | | 2020 | 4.0 | | 2021 | 9.0 | | 2022 | 5.0 | | 2023 | 4.7 | | 2024 | 2.4 | | 2025 | 3.0 | ## Investment by Stage (2010–2025) | Year | $100-250m (mega rounds) ($) | $250m+ (mega+) ($) | | :--- | :--- | :--- | | 2010 | 100 | 0 | | 2011 | 100 | 0 | | 2012 | 0 | 28 | | 2013 | 254 | 0 | | 2014 | 100 | 0 | | 2015 | 0 | 854 | | 2016 | 0 | 1.3 | | 2017 | 295 | 0 | | 2018 | 0 | 1.8 | | 2019 | 0 | 1.8 | | 2020 | 0 | 4.7 | | 2021 | 0 | 2.1 | | 2022 | 0 | 2.5 | | 2023 | 522.2 | 0 | | 2024 | 0 | 1.3 | ## Sector Highlights - **Marketplaces & Ecommerce**: - \$131B combined enterprise value. - 41 unicorns and 47 thoroughbreds. - Raised \$17.7B since 2020. - **Edtech**: - \$12B combined enterprise value. - 2 unicorns and 991 funded startups. - Raised \$1.9B in 2025. - **Gaming**: - \$34B combined enterprise value. - 5 unicorns and 12 thoroughbreds. - Raised \$302M in 2024 and \$134M in 2025. - **Creative Services**: - \$47B combined enterprise value. - 4 unicorns and 61 rounds in 2025. - Raised \$5.4B since 2020. ## Quotes from John Stewart, Director - Consumer, Venture & Growth at HSBC Innovation Banking > "Despite some continued micro and macro headwinds, the report shows that the Consumer sector continues to be a driver of UK PLC with increased investment overall year on year, although breakout investment is still seeing a more conservative appetite." > "The UK's ability to punch above its weight in generating Consumer Unicorns and innovation in key sub sectors such as marketplaces/ecommerce, edtech, gaming and creative services puts it in a unique position globally." ## Conclusion The UK consumer tech sector is resilient and continues to be a major contributor to the national economy, despite macroeconomic challenges. With a growing number of unicorns, increasing investment in late-stage rounds, and a diverse range of sub-sectors showing promise, the sector is well-positioned for continued innovation and growth. The collaboration between HSBC Innovation Banking and Dealroom underscores the importance of supporting this vibrant ecosystem. ```