2021-08-26-Gartner-Map_Your_Way_to_Leaner_Big-Bet_Proposals_5页_101kb

Summary of Gartner Report: Map Your Way to Leaner Big-Bet Proposals

Key Challenges

Executives face difficulties in evaluating cost and resource needs for unfamiliar strategic initiatives. This is due to language inconsistencies and reliance on ineffective traditional tools, leading to inadequate funding. According to Gartner data, only 28% of strategy leaders believe these proposals are adequately resourced throughout their lifecycle.

Proposed Solution

A visual "Initiative Value Map" method is recommended to improve decision-making. This approach helps stakeholders understand proposals better by mapping out value creation, critical requirements, and resources in a way that fosters common understanding.

Methodology Steps

1. Value Creation: Start with the core value the initiative aims to deliver, such as profit generation or technological learning.
2. Resource Plotting: Map internal and external resources, including capabilities, processes, and partners.
3. Assumption Testing: Use a cross-functional board for a three-layered review to evaluate unnecessary costs, resource dependencies, and potential risks.

Benefits

This method enables early identification of inefficiencies, helping to design leaner, more efficient products and services. It applies to large, transformative projects where stakeholders collectively can refine proposals based on real-time insights.

Supporting Data

Gartner surveys indicate low rates of adequate project resourcing (e.g., 28% agreement on funding success). The approach is supported by case examples, like a pharmaceutical company designing automated medicine pumps and optimizing requirements for cost-effectiveness.