2000-11-15-皮尤-Campaign_2000_Highly_Rated_21页_60kb

2000 Presidential Election Campaign Summary

• Voter Satisfaction:

  • 83% of voters felt they learned enough to make an informed choice, higher than in any previous election.
  • Debates were more helpful (62% helpful vs. 41% in 1996), with women and younger voters more engaged.
  • Fewer negative campaigns (less mudslinging) this year compared to past elections.

• Media Perception:

  • 53% felt the media had too much influence on the election outcome, up from 47% in 1996.
  • Cable news rose to 36% as a primary news source; newspapers declined to 39%.

• Election Night & Media Practices:

  • 87% preferred networks to wait until nearly all votes counted before announcing a winner.
  • 81% believed early projections were driven by a desire to be first, not urgency.

• Campaign Process:

  • Higher satisfaction for GOP voters compared to past elections.
  • Record satisfaction with voters ("A" grade from voters) compared to previous elections.