ZS致盛咨询2024健康行业未来发展报告-六国调查揭示民众医疗保健需求英文版14页_6mb

2024 ZS Future of Health Report Summary

1. Shared Healthcare Desires
The 2024 ZS Future of Health Survey of 9,500 healthcare consumers and 1,359 providers across six countries (U.S., U.K., Germany, Sweden, Japan, China) reveals a universal demand for a more accessible, equitable, affordable, connected, and human-centered healthcare system. Respondents prioritize convenience, reduced bureaucracy, better preventive care, and transparent billing. However, no country consistently meets these expectations, with issues like high costs, long wait times, and fragmented care persisting.

2. Healthcare Gaps and Barriers
Key barriers to quality care include:

• Cost: In the U.S. and Germany, financial strain is a major obstacle.
• Access: In the U.K., navigating the system and waiting times are critical challenges.
• System Complexity: Administrative hurdles, unclear insurance requirements, and poor coordination of care lead to frustration.
• Trust Deficits: 76% of U.S., U.K., Sweden, Germany, and Japan respondents believe the system lacks fairness, while 38% of U.S. individuals avoid care due to cost.

3. Chronic Conditions and Patient-Provider Disconnect
Chronic patients (e.g., obesity, cardiovascular disease) face unique challenges, often feeling overwhelmed and isolated. They express a stronger desire for partnerships with providers. However, provider perceptions lag behind patient realities:

• U.S. cardiologists underestimated patient frustration (1% vs. 22%).
• Oncologists overestimated patient gratitude (66% vs. 46% of patients).
• In Japan, providers are less likely to view patients as relying on them for chronic care.

4. Health Equity Priorities

• Over 76% of respondents in five countries agree governments should shift funding toward disease prevention to reduce disparities.
• Payers and providers are urged to collaborate on tailored solutions, such as identifying dual-eligible patients (Medicare/Medicaid) through physician partnerships or digital alerts.

5. AI and Digital Health Adoption
AI is seen as a tool to address systemic inefficiencies (e.g., administrative tasks, diagnostics, cost savings). However, trust remains low:

• Only 58% of U.S. respondents familiar with AI see its healthcare value, compared to 18% unfamiliar.
• U.S., U.K., and German providers are less confident in AI than those in Sweden, Japan, and China.
• Recommendations for AI trust-building include:
  • Representative data (avoiding biased algorithms).
  • Transparent design (clear limitations and ethical use).
  • Seamless integration, aligning with existing workflows and compliance standards (e.g., EU AI Act).

6. Connected Health Challenges

• Limited adoption persists due to reimbursement barriers, consent difficulties, and data overload.
• U.S. patients (38%) and providers (18%) prioritize urgent care and pharmacies over traditional settings.
• Superusers of digital health tools are younger individuals and those with obesity or mental health conditions. These groups are more likely to see benefits in virtual care.

7. Collaboration Opportunities
Efforts to improve healthcare require cross-sector teamwork:

• Pharma companies can lead in chronic disease management (e.g., obesity, mental health) with digital platforms integrating lifestyle coaching and telehealth.
• Retailers (e.g., Walmart, CVS) are trusted by 66% of U.S. consumers for health interests, offering broader access to services.
• Health plans could reduce GLP-1 therapy costs by partnering with digital service providers like Omada Health.

8. Pathways to Reform

• Focus on preventive care and health equity partnerships to address long-term disparities.
• Digital health tools must tackle interconnected challenges (e.g., cost, access, coordination) to become transformative.
• Stakeholders must align to create systems that are patient-centric, equitable, and technologically integrated.

Key Takeaways

• Healthcare systems globally face systemic gaps, requiring collective action.
• AI and digital connectivity are critical but need trust-building and design improvements.
• Chronic conditions and marginalized populations demand targeted, equitable solutions.
• Collaboration across providers, payers, pharma, and tech is essential for future healthcare success.

Report highlights that while consumer demands for innovation and equity are clear, achieving these goals requires addressing both structural and cultural barriers within the healthcare ecosystem.