2025年秋季全球CEO信心与AI战略调查_16页_1mb
报告摘要
Fall 2025 Fortune/Deloitte CEO Survey Summary
Core Content
The Fall 2025 Fortune/Deloitte CEO Survey collected insights from 69 CEOs across 19 industries, with 71% based in the United States and the rest from international organizations. Conducted from October 3–16, the survey explored CEO perspectives on the economy and artificial intelligence (AI). This is the 16th edition of the survey series, highlighting ongoing trends and challenges in the business landscape.
Main Findings
CEO Outlook
- Optimism is rebounding, with 32% of CEOs pessimistic about the global economy (down from 58% in Spring 2025) and 28% optimistic (up from 14%).
- 41% of CEOs hold a pessimistic or very pessimistic outlook for the U.S. economy, reflecting uneven economic performance.
- 71% of CEOs are optimistic about their company performance, and 47% about their industry.
- Tariffs are a major concern: 78% of CEOs believe they will have fewer benefits than risks for the U.S. economy, while over half see an equal mix of benefits and risks for their organizations.
- Cost-cutting measures are expected by 80% of CEOs, and 64% are likely to raise prices in response to economic pressures.
Supply Chain and Investment Strategies
- Over 60% of CEOs are maintaining current investment plans without significant changes.
- Supply chain resilience is a top priority, with many CEOs planning to localize operations, maintain current supply chains, or expand and diversify them to mitigate risks.
- Investments are being approached cautiously, with 37% of CEOs planning to postpone major new investments for the next 3–6 months.
AI Adoption and Impact
AI's Role in Business Strategy
- CEOs expect AI to have a moderate to significant impact on core processes, resource allocation, talent strategy, and long-term vision and direction.
- Minimal to no impact is anticipated on M&A partnerships and strategy and risk and resilience.
- Operational efficiency and cost savings are the leading metrics for assessing AI impact, with 84% of CEOs tracking these. Employee adoption and use is also a key focus for 64% of CEOs.
AI Governance and Culture
- 69% of CEOs are developing clear AI usage policies.
- 56% are working to cultivate a culture of ethical AI.
- Human-centered skills such as agility, curiosity, and continuous learning are emphasized as critical for future workforce.
Top Skills for an AI-Driven Future
- Growth mindset is the most cited skill, with 33% of CEOs identifying it as crucial.
- Curiosity and adaptability are also highlighted, with 21% and 16% respectively.
- Emotional intelligence and technical skills are also important, though less emphasized.
Key Challenges
- Pace of change is the top challenge, with many CEOs struggling to adapt to rapid technological and economic shifts.
- Uncertainty in the geopolitical, regulatory, and economic landscapes remains a major concern.
- Talent issues, including skill gaps and employee adaptation, are also significant challenges.
About the Survey
- The survey includes Fortune 500, Global 500, and select public and private CEOs.
- CEO reflections reveal a focus on AI integration, change management, and strategic decision-making.
- The Chief Executive Program by Deloitte supports CEOs in navigating inflection points, designing strategic agendas, and leading through change.
Summary of Key Percentages
| Category | Percentage |
|---|---|
| Optimism for global economy | 28% |
| Optimism for U.S. economy | 41% |
| Optimism for company performance | 71% |
| Optimism for industry | 47% |
| Tariffs seen as more risk than benefit | 78% |
| Employee adoption and use of AI | 64% |
| Operational efficiency and cost savings | 84% |
| Growth mindset as top skill | 33% |
| Curiosity as top skill | 21% |
| Adaptability as top skill | 16% |
| Maintaining current investment plans | 60% |
| Postponing major new investments | 37% |
| Developing AI usage policies | 69% |
| Cultivating ethical AI culture | 56% |
Contact Information
- Benjamin Finzi, Managing Director, Leader, Chief Executive Program, Deloitte Services LP
- Email: bfinzi@deloitte.com
- Website: Deloitte Chief Executive Program
Disclaimer
This document contains general information only and is not intended as professional advice. Consult a qualified advisor before making any business decisions.
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