2024财年摩洛哥国家意见调查报告（英）_39页_1mb

Summary of Morocco Country Opinion Survey Analysis

Objectives and Methodology

• Survey Goals: Understand stakeholder perceptions of the World Bank Group (WBG) in Morocco, covering familiarity, trust, effectiveness, development priorities, financial instruments, knowledge work, and communication.
• Methodology: Conducted in February-May 2024, involving 186 participants from various stakeholder groups (government, civil society, academia, private sector, etc.). Response rate was 36%, compared to 37% in FY19. A mix of quantitative methods, including surveys on key metrics like effectiveness and familiarity.

Key Perceptions

• Familiarity and Trust: Stakeholders reported high familiarity with WBG (mean rating 7.4), up from 6.0 in FY19. Trust and positive attitudes improved significantly, with WBG seen as effective in helping Morocco achieve development results (mean 7.4) and having a positive influence on policy shaping (mean 7.3).
• Stakeholder Variations: Government institutions and media showed highest familiarity and positive views, while private sector and civil society had lower familiarity and ratings.
• Collaboration Impact: Respondents who collaborated with WBG had higher familiarity and positive perceptions. Collaborators rated WBG higher on effectiveness and alignment with priorities.

Development Priorities and Effectiveness

• Top Priorities: Stakeholders identified education, social inclusion, and jobs as key development areas. WBG's effectiveness improved in macroeconomic stability, access to finance, and transport compared to FY19.
• Sectoral Support: Education, social protection, and environmental management were rated highly for effectiveness. Significant improvements noted in areas like social inclusion and health.

Engagement and Collaboration

• favorable Views: WBG is seen as a long-term, open, responsive, and accessible partner. However, private sector respondents rated collaboration and accessibility lower.
• Collaboration Suggestions: Stakeholders want increased engagement with academia, civil society, local governments, and private sector. Key recommendations include bottom-up programs, better coordination with NGOs, and simplified procurement.

Financial Instruments and Knowledge Work

• Value Perception: Financial resources and knowledge products were most valued by stakeholders. WBG's financial instruments were deemed relevant and timely, and knowledge work was seen as bringing global expertise (mean agreement 7.9).
• Trends**: Perceptions of financial support improved from FY19; knowledge work agreements also increased.

Communication and Outreach

• Preferred Channels: Respondents favored receiving communication through events, direct contact with staff, and e-newsletters. Direct contact and tailored messages were key for engagement.
• Recent Exposure: 80% recalled WBG communications recently, with WBG work on climate change, women empowerment, and human capital being the most recalled topics.

Comparisons and Trends

• Year-over-Year Changes: Perceptions improved significantly across most indicators, including effectiveness, familiarity, and collaboration ratings.
• Regional Context: Morocco's scores often exceeded those of other surveyed IBRD countries in key areas like impact on results.
• Demographics: Respondents included a mix of stakeholder groups, with collaboration status influencing perceptions.

Recommendations

• Enhance collaboration with underserved groups (e.g., local governments and private sector).
• Increase communication on climate change and drought-related topics to address stakeholder concerns.
• Continue improving knowledge work relevance and financial instrument timeliness for sustainable impact.